Robinsons Fruit Shoot

‘Champion of the playground’ connected playground products.

A decade before the current trend in fitness and wearable tech, I designed a handful of connected activity toys for Robinsons that rewarded kids for exercising and doing tricks, using accelerometer data inside each toy.

Each product would work hand-in-hand with a virtual online gaming platform we designed. The digital hacki-sacks and skipping ropes outputted a code on a small screen embedded into each product and kids could enter that on the website to work their way up the online leaderboard.

Top scorers were rewarded and champions of the playground found!